Hi, I’m Emma… again.
Hi. It’s me.
Emma.
If you’ve been around for a while, you probably noticed I went quiet here. And if you’re new… welcome to my little corner of the internet. Grab a coffee and stay awhile.
I’ve missed this space more than I can put into a neat little sentence.
I used to live here — in the stories, in the photos, in the behind-the-scenes. I loved the rhythm of it all. The way writing something down could take a chaotic season and turn it into something I could actually hold.
And then life did what life does.
A few years ago, I made a big change and went back to work full-time. It was the right decision for our family and for me — challenging, grounding, and honestly… a version of “purpose” I didn’t see coming.
But it also meant something had to give.
And that something was this.
Not because I stopped caring. Not because Emma Rose Company didn’t matter anymore. But because I only have so many pieces of myself to hand out, and for a while, I needed to keep the important ones close to home.
I think a lot of us know what that feels like — when you’re doing your best, but you still feel like you’re leaving little parts of yourself behind.
The creative part of me didn’t disappear.
It just got quieter.
It sat in the passenger seat while I learned how to show up in a new role, keep our family running, and survive the seasons that didn’t leave a lot of margin.
But lately… I’ve felt it again.
That gentle nudge.
The one that says, “Hey. You’re allowed to come back to the things you love.”
And honestly? It’s showing up at the exact same time we’re standing on the edge of something big.
We’re getting ready to break ground on our forever spot.
And I don’t say that lightly.
This has been years in the making — dreaming, planning, saving, second-guessing, trying again, waiting some more. The kind of long, slow journey that doesn’t always make for glamorous updates, but changes you in the process anyway.
There’s something so tender about the idea of building a home while also rebuilding your creative life.
Like… maybe that’s what this season is really about.
Creating something slowly. Intentionally. With roots.
So yes — the house build is going to be a big part of what I share here moving forward. Not just the pretty finishes and the Pinterest moments (although I will absolutely be sharing those too). But the honest parts: what we learn, what we mess up, what surprises us, what we’re excited about, what feels scary, and the moments that remind us why we wanted this in the first place.
I want to document it in a way that feels real.
And I want to come back to blogging the same way.
Slow and steady.
No pressure to “do it perfectly.” No pretending I’m not juggling a million things. Just showing up when I can, telling the truth, and letting this space be what it was always meant to be — a living room, not a showroom.
Here’s what you can expect from me around here:
Build updates (breaking ground, decisions, budgets, lessons… all of it)
Real life (the kind you don’t always squeeze into an Instagram caption)
Creativity in the margins (because that’s where I live right now)
Stories + reflections (the heart behind it all)
If you’ve been here since the early days, thank you for sticking around — even quietly.
And if you’re new, I’m really glad you found me.
We’re about to begin something special.
And I want to remember it.
Cheers to the future (and the foundation),
Emma